Return to UD
Advertise on Urban Dictionary with Premium PMP Deals
Reach Gen Z & Millennial Audiences in a Brand-Safe, High-Engagement Environment
Get Your PMP Deal ID Now
Available on major DSPs including DV360, The Trade Desk, and Xandr
100M+
Monthly Pageviews
High-traffic, engaged users
Ranked #16
in U.S. Web Traffic (Quantcast)
Large-scale reach
10%
of U.S. 18-24-Year-Olds Visit Monthly
Unmatched Gen Z/Millennial presence
46%
of Users Have Household Income Over $100K
High-value audience for advertisers
Our users
47%
Female
Google Analytics
45%
Age 18-24
Google Analytics
63%
In the United States
Google Analytics
What Makes Urban Dictionary PMP Deals Stand Out?
Brand-Safe Private Marketplaces
• Our multi-layered content filtering ensures ads appear only on brand-safe pages.
• Avoid open auction risks with a controlled, premium buying environment.
Guaranteed Placement & Priority
• PMP deals secure high-impact placements, ensuring your campaign reaches the right audience.
• Get premium inventory that aligns perfectly with your campaign goals.
High Engagement = Better Performance
• Urban Dictionary users are actively engaged, leading to higher attention metrics, stronger brand recall, and better conversion rates.
• Connect with users who are genuinely interested in digital culture.
How to Buy a PMP on Urban Dictionary
1
Find Us in Your DSP
Available on DV360, The Trade Desk, Xandr, and other major DSPs
2
Request a Deal ID
Fill out the form below to get your custom PMP deal setup
3
Start Buying Today
Fast setup with dedicated support from our media team
Secure Your PMP Deal Today
Our clients
Trusted by leading advertisers to engage Gen Z & Millennials where digital culture happens.
Urban Dictionary is one must-have resource in this ever changing world.
Urban Dictionary is a stunningly useful document that unlike most media is made and used by actual young people — in droves.
An evolving cultural document.

Get Your PMP Deal ID Now

Fill out the form below, and we'll get your PMP deal set up ASAP.

Copyright 2025 Urban Dictionary LLC